Create An App

A Comprehensive Guide For Newbie App Creators

App Idea

Ever wonder what drives people to use mobile apps so extensively? Do you have big plans for 2021 to double your revenue count? Good news…

In this blog, you are going to learn about some of the mind-boggling mobile app statistics and proven tips to develop a top-ranking app.

With an upsurge in technological advancements, witnessing a rise of mobile apps usage is of no surprise. According to the eMarketer report, the average time adult smartphone users spend using mobile internet is 4 hours out of which 88% of their time is spent over mobile apps instead of browsers.

The app industry has two major app stores- Google Play, which has published around 2.96 million apps till June 2020 and the App Store leading with over 4.4 million app count, as shown below respectively:

Currently, app industry is booming making a Gross App revenue:

  • Google Play Store- $10.3 billion
  • Apple App Store- $19 billion

The consumers are so involved in app usage that they do not hesitate in making in-app purchases or quickly filling their cart after getting inspired by paid advertisements.  However, not all apps make it to the surface there are tons of application that fall flat and fail to engage its target audience. In the year 2020, App Store rejected around 150,000 apps.

Features To Make Your Mobile App Hit The Chart

The core foundation of your mobile app must be based on usability. It should be based on problem-solving, providing some sort of assistance to the user. The next aspect if personalization. You must connect with your target audience giving them a more personalized interface to interact.

Lastly, sleek functionality, which defines your level of perfection and expertness. These three aspects must be fulfilled if you dream of making your app a success. As the competition rises, so does the chances to fall behind, which creates a dire need for you to learn about the rightful ways to app creation.

The Step-by-Step Process to Mobile App Development

No need to bury your head in your hands, as here is a comprehensive guide to take you through the incredible app development process. The app creation has three major phases each having their individual steps and things to follow.

Phase #1- Pre App Development

  • Define Your Goals
  • Conduct Market Research
  • Create a Wireframe
  • Plan the UI/UX
  • Choose The Right Type of Mobile App

Phase #2- The App Development

  • Technical Specification
  • Set Measurable Milestones
  • Create an MVP
  • Most useful features to add in your app
  • Choose your app name
  • Select a color scheme
  • Customize your app design
  • Choose the right test device

Phase #3- The App Deployment

  • Quality Assurance
  • Deploy & publish your app

Phase #1: The Pre-App Development:

The process of app development requires critical thinking, deep analyses, observation, strategical planning and a handful of advanced resources. So, before you dive into developing your app, its best to work on the pre-development phase.

  • Define Your Goals

The mobile app development process is massive and is carried out in stages. You can sit overnight and expect to develop an app in one go. You have to go through each individual stage and carefully put the pieces of the puzzle together to complete the picture.

Each stage has its own significance and contribution to making the best app. The first step is to set your targets and know your goals. Here you must set measurable goals to achieve what you are dreaming for. Instead of adding features that are not mission-critical to your business needs, try following the standard SMART goal technique.

  • Specific: Your app must not be vague. It should specifically provide the one service or feature promised through its business model. Hence, it creates a need to list down the services or features you have planned to incorporate in your mobile app.
  • Measurable: Your process should be easy to evaluate and has measurable targets. It should be based on baseless grounds.
  • Achievable: It’s not like you can’t shoot for the sky, but it’s equally important to know the reality from a practical and achievable point of view. Therefore, the targets you set should be measurable.
  • Relevant: It’s imperative to create an app with a feature having relevancy to your business model. Incorporating aspects just to increase traffic would result in a downward performance graph.
  • Time Phase: Set a deadline so you can channel your efforts at the right pace and in the proper direction.

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  • Conduct A Through Market Research

Do you have an idea about the market as to which field is prospering at the top? Take a look at the statistics below:

According to Statista, the most popular industry on App Store is gaming securing a major percentage of app usage. Followed by gaming apps, the business industry is pacing faster as well.

You need to understand which industry is more suitable to make a progress. It’s better to stick with the booming one to reap out instant and improved benefits.

Know Your Target Audience

The next phase is about knowing your target audience to strategically plan your app creation. You must know which group to target and what features do they prefer. Here is an illustration showing the exact number of hours the users belong to different age groups spend.

Source: Social Media Today

You need to ponder on two aspects here, whether your chosen industry has the most user count and if so then which group do they belong.

These findings will help you capture the prospective efficiently. You get to implement a more targeted approach to engaging the audience.

·        Create a Wireframe

Wireframes or you can say mockups of an app is the rough version of the interface which indicate the core components. It maps out the journey of the users and defines the exact path which leads to the ultimate goal. A wireframe does not include the following three aspects:

  • Gradient or the color scheme
  • fine-grained UI/UX elements
  • Exact positions of each component

There are no unnecessary details in the mockup. It is used to create a flow of the app’s functionality. Here is an example of the wireframe:

You can see that the wireframe has a trough and flexible indication of the interface. It shows the raw image of the application. It’s the core foundation of the app design later more features and the right positioning of components are finalized to give it more of a refined look.

Take as much time as you can to create your wireframe. It’s like a ground to do all your rough planning and calculations. Make adjustment, re-edit the sequence and make all the possibilities to develop a perfect application.

  • Plan the UI/UX

User interface and user experience are the two aspects of a mobile app that predicts its scope and success in the market. According to PWC, 32% of customer bounce back after getting dissatisfied from the unimpressive user experience. Not only this, nearly 52% of users stated poor aesthetics to be the reason they do not visit a platform.

To create an appeal on your users, your app must have a pixel-perfect graphics. Its images, color selection and aesthetics must be pleasing to drive traffic and to keep them involved for longer. However, while designing your app you need to make sure that your graphics are not too heavy to influence the speed of the app. Nearly 39% of users stop using the app if its images take too long to load fully.

Therefore, to create the interface of your app you must seek a professional’s help. A designer, with his experienced approaches, will be able to design an engaging and captivating interface with all the features rightly positioned.

If you want to do it on your own you can check out some of the best templates like Apply Pixel by Michael Flarup. The template can help you create a minimalist and easy to navigate interface for your mobile app. Other than this, here are some professional templates you can try.

Of all the above-listed tools, IOS kit is the most useful as it easily helps users to create a captivating UI. Its features and brushes assist in creating the most detailed wireframe. Apart from these tools, you can also go for Photoshop which is professionally used to create alluring graphics with pixel-perfect images. Furthermore, with each templates comes its specific guidelines involving some do’s and don’ts so refer to them when designing. Just like IOS template has its own Human Interface Guidelines.

  • Choose The Right Type of Mobile App

1.      Native App Development

Native applications need to be downloaded from their respective platform-specific app store. These apps do not run on browsers. You either download it from the App Store or the Google Play Store. Instead of monitoring the browser’s capabilities, you have to check the features of your operating system to provide the engaging user experience to your app users. Furthermore, Native app development provides better performances and consistent look. It lets you immediately access new features and help in providing an enhanced user experience.

The best part about Native Development is that it provides developers with an arsenal of flexible features. Whether you want to create an enthralling AI-integrated gaming app or an augmented integrated store, you can do it all with utmost convenience.

2.      Hybrid App Development

Hybrid applications do not need to get restricted by the features of operating systems, instead, these apps are written using the standard web technologies. The coding languages followed include CSS, HTML5, and JavaScript. The development framework provides a number of benefits to the users from portability support to the cost-effective development plan. It offers a swift and quick method to develop an application. Furthermore, Hybrid app development decreased the development cost and lets the creator enhance the UI/UX for better usability.

3.      Web App Development

The web-based mobile application is optimized on web browsers. These apps do not need to be added on the platform-specific stores instead they require a browser to function. These are accessed through web browsers having equal compatibility. Having interactive features, web apps have a similar interface as that of the native applications. The best advantage of having these apps is that it will not consume the storage of your smartphone. If you want to avoid complex functionalities and want to go light on your pocket, this is the right type to go for.

Phase #2: The App Development

Now that you are done with all the pre-development task, you must head start the development phase. Here everything from adding the right gradient to coding your app with the right programming language is involved. You will be needing highly advanced app development resources and exceptional skills with a witty approach to make your app stand out from the clutters.

At this stage, it’s suitable if you get in touch with the professional app development service provider as you have the basic foundation in hand and would require the right expertise to give your app its required development. Anyhow, if you are motivated and confident to carry out development on your own, you must read on to follow each step to app creation.

  • Technical Specifications

Now that you have prepared your wireframe, it’s time to focus on the backend and frontend development of your application. Each of the two aspects requires individual programming languages and specifications to focus on.

Backend App Development

Backend development involves working on the database, architecture of the app and its scripting. It involves coding that connects programmers with database information.

Things to Remember:

When you set to perform backend development you must list down the responsibilities and decide the endpoint of the process. You have to design its API and the database along with making the backend script ready. Now here comes the need to involve the programming languages as well to reach the final deployment stage.

Programming Languages Used for Backend Development

As a backend develop you must understand the technicalities involving the development. You need to get connected with the website’s goals and the ways required to reach the solution. You have to develop the payment gateways ensuring security firewall. Manage the APIs and organize the logic of your app’s system. Furthermore, you must learn about the frameworks and detect ways to overcome system-related problems.

As you know most of the apps offer cross-platform data synchronization for which backend programming must set some limits to reduce malfunctions. Most developers prefer to go for open source options to choose the MVC pattern in order to get access to core libraries for improved security. Hence, some most recommended technologies and software for mobile apps you would surely need include:

  • Ruby on Rails: It’s one of the oldest languages that have a huge library to build modern web applications.
  • js: The Express/Koa/Sails is commonly known as Node: js is a part of the great JavaScript stack. It provides a broad community and operates on the event-driven method.
  • Google Firebase: This particular programming language is suitable for fast app building process as it has important features to get the backend running efficiently.
  • Django: This programming language code in Python and is one of the most preferred languages. It provides the ease of code and writes simply and precisely. With the help of its advanced libraries, you can develop your application on Python effectively.

Frontend App Development

Frontend development revolves around the aesthetics and UI/UX of the application. It’s based on the customer’s brief. You have to design the basic interface of your application. Now the programming languages needed for frontend programming are listed down. Here each of the language is used for a specific area of the app.

Ø  JavaScript- The All-Rounder

JavaScript is one of the most recommended programming languages to create the amazing frontend of the app. It’s used to create dynamic as well as highly integrated applications. It offers features to produce the most interactive layout with fantastic graphics. With the help of JavaScript, you become sure to ad better speed and greater simplicity to your creation. Plus it offers extended functionality to add more convenience to app usability.

Ø  CSS: The UI/UX Stylist

The Cascading Style Sheets commonly referred to as CSS is yet another great programming language to be sued for frontend coding. The purpose of the language is to improve and enhance the appearance of the mobile app. It involves creating the UI/UX and adding features to uplift the overall appeal of the application. From adding embedded images to indulging videos, font styles to gradient everything is added and improvised through this language. It offers text editor to make changes on the application’s content. The programming language is easy to use and offers multiple browser support.

Ø  HTML: The App Manager and Organizer

Hypertext Markup Language, commonly known by its acronym HRML is like a one-stop programing language that offers a facade of options to organize and manage your mobile application. HTML is used to create and organize the basic structure of the app. It works on the many different components and elements. Without organizing your structure, your content will appear disoriented on the browser. This language works on improvising the visuals of your application along with creating an immersive app layout. It’s highly simple to use and offers the ability to get integrated with various other languages. Moreover, HTML supports multiple browsers as well.

  • Set Measurable Milestones

As you know the app development process is massive involving several stages and aspects; therefore, it’s vital to set some milestones and prepare the upcoming stages of your development more professionally. When you will have milestones, it will become easier to evaluate and monitor the development cycle.

You will be able to ensure quality and neatly evaluate every corner of your creation. So, set a specific timeframe and divide the task among individual professionals. Here are some important aspects you can ponder on.

Choose Your Development Method

To build a targeted app. developers have to pick the right development method after analyzing the budget, app type, time to market and technical skillset. The methodology to create an app must satisfy the 7 aspects of SDLC– the software development life-cycle, which are:

  • Planning
  • Analysis
  • Design
  • Construction
  • Testing
  • Implementation
  • Support

So. here are the five basic app development methods you can choose from:


1.      Rapid App Development (RAD)

The method of Rapid App Development involves making prototypes to show a working version of the application. At first, a rough version of the app is designed and then over time, it gets iterate until the desired functionality is achieved. On the RAD app method, both the developer and customer has to work closely and discuss every point comprehensively. With each iteration, the app gets more refined. It ensures to give a well-finished application. Furthermore, Rapid App Development ensures to provide features like pre-designed app template, visual development support, lifecycle management, cross platform compatibility and advanced designer tools.

2.      Agile App Development Method

In the Agile method, the app features are created individually; unlike what happens in the RAD method. Following the iterative approach, developers create a software incrementally. Those who want to deliver the highest quality applications must follow the method as it ensures targeted and dedicated attention to each aspect of the application. Furthermore, among the many outcomes of Agile method, some of them include the fastest time to reach the market, greater flexibility, highest quality product, exceptionally cost-effective and ensure a reduced risk.

3.      Waterfall App Development

In Waterfall app development method, two main aspects are involved- planning and sequence. Developers have to map out the project via planning and analyzing stages. This sort of method is mostly followed when customers come up with a long list of features to be added in the application. So, the developers have to create a team flowchart dividing the development into smaller segments and assigning them to the individual teammate. In this method, as you go down the waterfall you technically give you the development phases.

4.      Scrum App Development

Scrum roots from Agile app development methodologies. It has a prescriptive nature with significant components. With the help of Scrum, your developer can divide his task into smaller milestone and individually pay attention for better productivity. To ensure the maximum quality, the platform keeps a steady flow of customer feedback to give the grids for making better improvisations. With the help of Scrum, you get to remove ambiguity. It offers a simple to use framework making the rules, events, and artifacts simpler to comprehend. Moreover, it has a semi prescriptive approach that power-struck the entire development process; hence providing ample room for better performance of the team.

5.      Kanban App Development

Showing many similarities to Scrum, Kanban too lets the development team to work efficiently. It speeds up the overall app development process. With the help of the platform, the elements are visualized to give the developers a proper view about the development progress. There is a Kanban board that makes it easier to view the status of your project. It offers a well-defined flowchart of the entire project. This feature helps to accelerate the level of motivation and efficiency among the developers and designers. It creates high-quality application at the said deadline. The Kanban methodology offers a range of advantages from improved flexibility to enhanced efficiency and less burden on the team.

  • Create an MVP

Minimum Viable Products a=involve the list of essential features your app needs. Before you proceed further in this app development process, its best to delve deeper into the market and learn about the essential or must-to-add features in your mobile application.

Without the essential features, your app will not be able to function or perform the way you have planned. One thing that most app developers have to face is the unplanned MVPs. Have you ever been through a situation where the customer suddenly pops out and request to add another new feature in the app?

This thing was not planned earlier and ensuring to fulfil the request you have to go back to the start and make possible changes. In this whole process, additional feature cost will be added as well which might not feel good to the customer. Therefore, to avoid such hindrance, its safest and yet the most effective technique is to list down your MVPs and begin developing them for your mobile application.

  • Most Useful Features to Add in Your App

NO matter how useful your app is, without offering some important features to your users, the app will not secure a leading position. Your app should provide convenience and simplicity when it com sot functionality. So, here are some of the most valuable features that can double your app growth.

Push Notification

With the option to turn on push notifications your app stays connected to the user all the time. The active app users have a habit of using an app extensively for a certain period and then forgetting them like they never existed in their phone. Therefore, to stay consistent, you can send notifications livening their home screen every now and then.

Personalized Window

Developers are looking for ways to connect with users emotionally. They are in search of tricks and techniques that can build a strong and unbreakable relationship with the app users. One such technique is to create a personalized window. Have you used the Netflix App or Google Chrome? On apps like these, the searches get optimized as per your preferences. If you wish to search a specific subject, the app will delve deeper into the market to suggest your unique topics of the same subject. In this way, the users stay involved and create a bond with the platform.

Optimized Search

Add an optimized search box in your app and integrate it with Artificial Intelligence if you want to take your app to the next level of success. Apps like Amazon and eBay have a highly integrated search box which rightly detects what the user is looking for and offer him targeted results.

Social Network

Every professionally developed mobile application has the option to ensure social connectivity. The option has many advantages. One of the biggest benefits is that it offers easy sign up facility. Your users can synchronize the app with their social media profile and get logged in in no time. Secondly, they can share your app activities with their friends which will boost your online reach and recognition.

Inbuilt Chat Option

With the option to chat within the app you give roam to your users to get more connected with their friends and eve invite them to the platform. The social media applications like Instagram and Twitter has an inbuilt chat option that adds another great avenue to increase usability.


Add the News option giving your users a new outlet to gather latest information. It should be related to your niche as it will increase the accessibility of your app in the search engine and make it a more likeable place to browse.


Most travel apps have the option to track locations or view destinations in real time by integrating their applications with maps. This feature helps in indulging the users even more letting the interact with the platform in more than one way.

Helpful Resources

The algorithms and Google policies all direct developers, designers and creative thinkers to stick to offering valuable content. Hence, you need to add features in your app that can increase its credibility and make it look more worthy to use.

1.       Tutorials

If your app has a product that can share its tutorials, better upload short videos to get in touch with your target users. You need to add resources that can increase help your users in any way possible.

2.       Blogs

A blog section tends to garner ample percentage of target audience to your application. Even on websites, blogging is considered as a must to add feature. Nowadays, people find using smartphones to read post more feasible than using their desktop. Therefore, by adding the blogging feature you can maximize your app’s accessibility and improve its performance in the search engine.

  • Choose Your App Name

Naming your app might seem simple but it’s not. It involves critical thinking and a need to have a unique approach. The name you give to your app must stay relevant to your niche. It’s the first thing that people get connected to. Your name will decide how your target users will perceive your brand, so it’s better be good.

If you have an established business venture, it’s advisable to go with its name instead of selecting a new one as it already has the online presence and is recognized widely. You will not have to build its presence from scratch. Instead, your brand name will make things easier for you. You will be able to rise to the top much more efficiently engaging your existing customers.

If you are a startup you need to focus on multiple aspects to shortlist and finalize a good name for your mobile application. A few aspects that can help you compose an engaging app name are listed below:

  • Your app name should reflect your brand equity
  • It should be unique and captivating with appropriate meaning (if not relevant to the brand name)
  • Do learn about the personalities and preferences of your target audience to name your app
  • Do not include jargons or too many technicalities while naming your app
  • Go for an app name that can secure global appeal, nevertheless if your target region is local or not

·       Select A Color Scheme

So, now most of your app development process are completed and you are gradually headings towards its end. It’s time to add some life on your app- the color code.

Much like the process to select your app name, you have to get into the depth of understanding your target audience and learning about the market, before choosing a color scheme. You need to be more focused this time as your color scheme will create an impact on the overall user experience, which you surely would not want to ruin. Therefore, when you pick a color code make sure that it reflects your brand equity.

According to the University of Toronto, the app users prefer to go with basic color tones, that means you do not have to dip yourself into the complexities of mixing gradients. If you are still thinking to create a splash of different colors, better not do it. When you add too many colors it creates a distraction. And even if it not, you have to keep a fine balance when designing the aesthetics.

Colors & Their Psychological Impact

Never underestimate the capabilities and influence of colors. Around 92.6% of consumers claim to make a purchase after getting appealed by the color of the product or app. With each colors comes its unique influence and impression upon the app users. For instance:

Blue: the color blue reflects professionalism and trust. It ensures reliability. You can check the color scheme of apps like Facebook and Twitter.

Red: It’s too flamboyant but reflects an enlightening appeal over the users. it also used to show high security. The color is most suitable for the younger group of the target audience.

Black: the color black is an all-time favorite shade of app owners as it reflects premium quality and a next-level appeal. It highly tops security and utmost reliability.

Orange: It reflects cheapness and affordability. Around 26% of app owners prefer the color who have the affordability to guarantee. On the other hand, orange also highlights fun and entertainment.

Create Custom Mobile App Color Themes

Do you know you can make your custom color theme? It wouldn’t be a bad idea after all. If you want to make your app stand out, you can unleash your creative sides and create a captivating color theme for your mobile app. Surprisingly, there are some cool apps that can help you out. Their names are mentioned below:

Are you planning to customize your mobile app? Well, that’s a good approach as it can add more appeal and help connect with the target audience more efficiently.

If you want to go for an optimized approach, you can try customizing specific aspects of your mobile app. Note that when you choose to customize the aesthetics, you have to keep your brand equity in your mind. Your design must reflect the brand image and sketch a targeted personality to get involved with the target users. So, here are some ways you can improvise and customize your mobile application.

App Icon

When you customize the app icon you need to work with the graphic designer closely. You can refer to various styles from minimalist aesthetics to typography where the name will take up space. You can even go with a more retro style icon to quickly grab the attention of your audience. All you have to do is to understand what can engage your users and then go for it.

Background of Your App

When you set off to design your app’s background, you need to ensure one thing that the graphics or color scheme stays minimalist. As your background supports your other app features from images to icons to buttons, you need to make sure that it is not cluttered with any pattern. Its best if you optimize your background with a shade of your brand image.

Splash Screen

Check out some of the looks of splash screens of the leading apps in the market.

What did you notice? A single colored layout—mostly white shade—lighter gradient. See that’s how you must design your splash screen. It looks enchanting, eye-pleasing and instant attention grabbing.

App layout

The layout of your app holds immense significance in accelerating traffic and boosting usability. For that, you must learn about keeping a customer-centric approach. Peter Morville presented the honeycomb illustration to define the necessary elements in the UI/UX of the mobile app.

You can see how each of these elements are essentials to help create an interactive and engaging user experience. The interface should fulfil the required purpose of the app, it should be usable with a captivating design to become desirable and easy to navigate. If your interface is seamless it will load much faster keeping the users indulged for longer.


You know the screen of your smartphone is much smaller compared to that of a desktop. Therefore, when you create the user interface you need to keep it mobile friendly. You have to make sure that it does not get cluttered with too much content or a bundle of options. The design must be minimalist with fewer options. When it comes to arranging the information or buttons, you must select in the order of priority. Keep those which are necessary and add to the overall usability.

Screen Orientation

Around 94% of users prefer to change the orientation of their screen to vertical format while playing games or watching videos. Similarly, over 49% of users use the smartphone with just one thing. Therefore, when customizing your app layout, you need to keep all of these usability aspects in mind.

Navigation and Input

With touch-screen smartphones dominating the market, a user has to type or touch the screen to send every command or make any input. Therefore, when you plan the navigation tabs, you must put ease for the users. For instance, you can provide them with finger-print sign up facility instead of asking them to type in their email id and passwords. Or you can also add barcode readers to synchronize data and other information.

Furthermore, the most important aspect is to keep the appropriate size of your action buttons. Do not place them too close to each other that the user finds trouble clicking on either of them. You should keep then further away for a finger to press that button properly.

As you know mobile users do not have buttons or arrow keys to go up and down the page. They have to use the gesture control like scrolling or swiping in directions. Therefore, when designing an app, you must incorporate all the needed gesture control to facilitate the target users. Some of them include: pulling down, scrolling, tapping, and sliding.


App users can use their smartphone anywhere you can think of. They can spend hours inside their restrooms or lie flat down in the dorm room gluing their eyes to the screen. When a phone is used in the most uneasy places, what the user desire? Ease in usability, that’s simple!

Therefore, when you plan your UX keeping usability in mind, you need to limit the options and add convenience. You must add contrast colors, add a dark mode in the setting giving it a more personalized touch and keep the layout clean. Minimize the inputs to navigate or use the application. It’s highly imperative not to overstrain the app users.

Split Screen

The successful app is the one that knows ways to keep the traffic involved in the offered content. You need to utilize the feature of split-screen by offering multiple options that can add more ease in the usability. For instance, add a location tracking feature by integrating your app with Google maps. In this way, your users will not close your app to open any other application for tracking location. They would rather stay on your platform and get involved even more.


When customizing your app keeping a minimalist approach you can add different symbols to your layout. With the use of symbols, you tend to simplify your layout. Frequent app users get familiarize with common symbols and o not hesitate to interact with them. It enhances usability and improves app performance.

Fonts & Colors

As described earlier on the blog you can improvise and customize your color theme according to your wishes; however, you have to stick to maintain a uniform look with your brand equity. So, same goes for the font selection. Usually an app or a web page has not more than two different font styles. If you add multiple fonts, your readers and users will find difficulty grasping the content. It will contribute to increasing the bounce rate of your app and users will find it discouraging. Therefore, pick a maximum of two fonts for your app design.

Here you can be a little more innovative. Do not follow the monotonous font style, hunt for the most appealing ones, which can suit your business needs and niche, to engage your target users.

  • Choose The Right Test Device

Are you having a burst of mixed feelings about the final look of your app? Wondering if your app would look good on your selected platform or not? Well, it’s time to finally take the ultimate look at the well-developed version of your mobile application. Use a QR code or the app link and check out the result. You can install the app to your device whether a desktop or a smartphone and go through its functionality.

Phase #3: The App Deployment Phase

As you head towards the final stage of your app development process, now it’s time to evaluate the performance and scrutinize every corner via A/B testing. An app needs to perform swiftly with flawlessness in order to achieve the highest credibility in the target market.

  • Quality Assurance- A/B Testing of Your Mobile App

Wall Monkey, an ecommerce brand, has increased its conversions at a rate of 50% by simply carrying out A/B Testing.

By running quality assurance analyses, you tend to optimize your app performance, identifying the error and debugging the functionality to engage more traffic. You can learn about how each user is interacting with your app features and which aspect is the greatest contribution to magnifying your platform’s success. With the help of A/B testing, you can improve the user’s behavior and gain an improved understanding of the target users.

How to do A/B testing of your mobile app the right way?

Through A/B testing you get to learn about the deep market insights and the performance of your app. It tells about how to optimize your app or its marketing campaign, drive conversions and increase search engine visibility.

First you must create a hypothesis to carry out extensive research and detect the exact areas that need to be evaluated. You need to define which variables need to be evaluated and tested. For instance, you find out that certain products are taking a longer time to load or by clicking a certain option the app crashes. In this way, you have to list down the grey areas and evaluate them individually. Till you reach the end, your app should be in a perfectly working condition.

  • Deploy & Publish Your App

Now that your app is ready to get deployed all you need is to go through the app uploading policies of various platforms like Google Play Store and IOS. If you have built a versatile app you will have to check each of the different platform’s guidelines. You have to learn about the various submission guidelines to avoid your app to get rejected from the store. Here the deployment method will differ if you have picked only a single app platform- IOS/Android/ Windows. The basic aspects to focus on when before submitting your app includes:

  • Safety
  • Performance
  • Business
  • Design
  • Legal

These are the standard aspects after which comes the different categories having unique criteria. So, go through the requirements and submit your app to make it available for the target users. Thus, your process of app development is completed.

Here are some important aspects involving app development which you must learn.

The Right Development Platform for Your Mobile App

There are two most prominent app platforms- IOS and Android. In August 2020, Android claimed to have contributed to a 74% market share making a revenue count of 9.1 billion.

Source: Sensor Tower

With both of the two platforms stay in a cut-throat competition with each other, the real confusion comes when an app developer has to decide which one to choose. So, here is a comprehensive overview as to what different features exist in all of the three main types of app development.

  • Native iOS Mobile App Development
  • Native Android Development Platform
  • Cross-Platform Apps

Native IOS Mobile App Development

IOS is a closed app development platform where Apple keep completed control of which programming language to use and how the app should be designed. Everything involving the UI/UX and the programming technicalities is screened on the grounds of IOS guidelines.

The programming languages for IOS app development are Objective-C, HTML 5, Python, Swift, C++ and C#.




Native Android Development Platform

Android is one of the leading app development platform making the biggest revenue sales in the year 2020. It has a huge pool of target audience with a highly flexible operating system. The android marketplace offers diversity and ensures to keep the threshold of development low.

The programming languages for Android app development are Java, Kotlin, C++, Python and C#.

Cross-Platform Apps

The apps having a fine combination of native plug-ins with HTML5 are termed as cross-platform mobile applications. They are based on the philosophy “write-once-run-everywhere”. These apps are developer-friendly and comprise of scripting languages. Moreover, it allows to use of re-usable codes for each sequences.

Common Queries App Developers Have:

How much does it cost to build an app?

The average estimation to create an app is around $40,000 to $60,000. If you go for a shopping app the pricing may go up to $50,000. Similarly, social media apps or service-based apps have a different pricing bracket. These apps cost between $60,000 to $80,000.

How do you make money from an app?

You can add an in-app purchase option in your mobile app to generate a revenue flow. Or else you can share paid advertisements through your app as well.

How much does it cost to publish an app on the app store?

App Store does not charge much of an amount for publishing your app. However, you have to pay an annual charge of $99.

How to Create an App from Scratch?

To create an app from scratch you have to first select your app platform- IOS, Android or Windows. After which comes the market analysis and app idea. You have to then create its wireframe and then head to developing the UI/UX a backend functionality. Once the app is created you need to run A/B testing to detect possible errors and bugs. Once your app is ready to go you have to study the publishing guidelines and publish your app to your chosen app store.

How to validate your app ideas?

To validate if your app idea is successful or not, here are five ways you can critically analyze it:

  • Learn about your target market
  • See what your target audience prefer
  • Find out what’s trendy
  • Create a list of Minimum Viable Product
  • Create a launch page for your app and evaluate the response

How do I start an app business?

If you want to start your app business you must ponder on the following aspects:

  • Extensively research your market
  • Think about adding an in-app purchase option
  • Learn about the app monetization strategy
  • Have a result-driven marketing strategy
  • Enhance security measures
  • Select the most suitable app type: Hybrid, Native or web app
  • Evaluate your app performance on a weekly or daily basis

How to create an app without coding skills?

To create an app without the coding skills you have two options to go for:

Either hire a professional app development agency who will take away your development stress or use an app maker that requires zero-coding expertise.

Wrapping Up

So, now you know which platform to pick, how to carry out market analyses, what factors contribute to increasing your online visibility, the difference between the three app types, the right app development method and the trick to create the wireframe. In the development phase, you learned how to create the graphics involving UI/UX, what features to add, the psychology of colors and the right way to customize your design along with giving your app an appropriate name. Furthermore, in the stage, you get the information about quality assurance and app publishing criteria.